The advent of modernization and virtual domain in the World Wide Web brought forth new grounds for people to do business and connect with family, peers and communities. This laid down proof of great opportunity for every entity, whether a person or organization, in order to expand influence, do business and even impose idealism.
Though practically helpful to those who are really in need of the benefits from this conduit, it also provides equal opportunities for lawless elements and criminals lurking in the shadows in various social media platforms in the guise of a wolf in sheep’s clothing, waiting patiently to make an ambush.
The Philippine National Police (PNP) took on the challenge and carried out steps to follow through the anti-criminality and anti-insurgency campaigns of the organization in the virtual space, most in the emergence of misinformation, disinformation and fake news that instill confusion and fear in the hearts of the people. This is the reason for the creation of the Pulis News Network.
Pulis News Network (PNN), as what the name connotes, is a news network program that will serve as the only source of information relative to PNP, and will focus on PNP’s projects, programs, administrative and operational successes, and responses to issues and concerns that occur in the course of the PNP’s daily operations via its YouTube Channel and Facebook Page.
Furthermore, PNN aims to increase community engagement in crime prevention, pre-emption, solution, and community organizing (PPSO) through timely information and communication; using mass media’s huge potential to fight fake news, misinformation, and disinformation by presenting factual, objective, precise, relevant, and real-time news coverages; and in providing detailed information to address community concerns of and about the organization.
Through the guidance of the Directorate for Police Community Relations (DPCR) headed by Police Major General Mario A. Reyes, the Police Community Affairs and Development Group (PCADG) which is the lone National Operating Support Unit (NOSU) of DPCR, headed by PCol Lou F. Evangelista, PCADG serves as OPR in the implementation of the project which was launched on the 20th of March 2023, coinciding with the Monday Flag Raising Ceremony held at the PNP National Headquarters, Camp BGen Rafael T. Crame, Quezon City.
The program, fully funded by the Philippine National Police will have a one-hour regular programming that will provide major up-to-date information on both operational and administrative developments and reactions, as well as actions taken by PNP to address key issues and concerns that may arise on a day-to-day basis, with segments such as: Pulis News Express, Pulis GEM (Going Extra Mile), Pulis Frontlines which include TIPS (Tamang Impormasyon ng Pulis Sa’yo), Pulis CIA (Chief in Action), IPs (Istoryang Pulis), and Alam N’yo Ba?.
During the initial phase of the activation, District of the National Capital Region Police Office (NCRPO) will be formed as pilot sites for news gathering and collection, editing, and the preparation of production-ready materials for broadcast facilitated by teams. Later on, these will be replicated to nearby regions under the Police Regional Office 3 (PRO 3) and Police Regional Office 4A (PRO 4A).
To effectively equip them with appropriate skills and knowledge in the field of news and current affairs, the teams consisting of the news presenter, production and technical staff, news writer, and producer from the Regional Public Information Office (RPIO), Regional Community Affairs and Development Division (RCADD) of PROs, the Police Community Relations Officer of every NSU, and Production Team of PCADG, have undergone a series of News Production and Operations Seminar and Workshop for Pulis News Network in partnership with the Fluid Media.